Smartphone shipments for distribution are expected to drop more than 10% this year due to the COVID-19 pandemic. This situation is affecting all brands. However, it seems that Samsung is in an even more difficult position after the weak reception of the Galaxy S20 range and that it saves itself with 5G smartphones.
Samsung wants to save itself by selling 5G smartphones
Samsung has been betting heavily on smartphones ready for 5G since it announced the Galaxy S10 5G premium in early 2019. Then the Galaxy Note 10+ 5G and Galaxy A90 5G followed, two offers that are not cheap.
This year, the strategy is to popularize this technology, lowering the price equipment. The South Korean giant has already launched the Galaxy A51 5G and Galaxy A71 5G, for 499 and 599 Euros, respectively, but now expects to launch many more devices that support the new generation network.
The exact plans are not yet known. However, Samsung is working on an updated Galaxy A range that integrates even more smartphones ready for 5G. Fundamentally, they will be even cheaper in the hope of attracting consumers with tighter budgets.
We face difficult times. The global financial crisis will make smartphone sales this year more difficult than ever – global sales fell by around 38% a year in February – and Samsung and other leading manufacturers have no illusions that the worst is yet to come .
However, Samsung believes that if anything is going to convince people to switch phones in 2020, it will be the 5G. After all, next generation networks provide access to unprecedented upload and download speeds that make cloud gaming and video streaming, among other things, easier and more seamless than ever.
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Founder of Leak, he debuted online in 1999 when he created CDRW.co.pt. He took his first steps into the world of technology with the Spectrum 48K and never left computers. It is addicted to mobile phones, tablets and gadgets.